Marketing Articles

Marketing Articles

Free Direct Marketing Tips, Ideas, Business Plans, Case Studies, Articles and More.

Home Affiliate Program Free Idea-Kit Marketing Tutorial Articles Motivation
About Joe Marketing Myths Internet Marketing Case Studies Marketing Tips
The Give to Get Marketing Solution Make 50% Commissions Marketing Store
free-kit Get Your Free Marketing Idea-Kit:
Within minutes you'll be using these simple, low-cost and no-cost methods for attracting new customers and increasing sales from your existing customers.
Click here to see what you'll get.


Eliminating
The Three Major Obstacles
Between You and Your Prospects
by Joe Gracia

Obstacle One: Confusion
Your prospects are often confused about what they should do about their problem.

They may not be sure about what solutions are available, and which solution would be the best for them.

They are also confused about which companies provide these solutions and which company would provide them with the best solution, best service and best price.

To Eliminate Confusion . . .
You can help to eliminate your prospects' confusion by being one of the few company's that provides free, helpful information about their problem and possible solutions.

Of course, you would also include information about your products and services too.

Since few businesses go out of their way to help their prospects or customers eliminate their confusion, your business would stand out from the crowd.

Obstacle Two: Skepticism
With all the exaggeration and distortion of facts in the media today, it's natural for consumers to be skeptical of many marketing claims and promises.

Will the product really do what it says? Will I get what I pay for? Will it be worth the price? Will the company stand behind its products and services?

When prospects are skeptical . . . they don't buy. How can you be sure your prospects will not be skeptical of your promises?

To Eliminate Skepticism . . .
Make sure that you stand behind your products, services and promises 100%.

Do everything you can to let your prospects and customers know that you are an honest and ethical company to do business with.

A strong, money-back guarantee on your products and services will go a long way in gaining your prospects' trust.

Obstacle Three: Fear
What are your prospects afraid of? Same things you are when it comes to buying products and services.

They're afraid of sales pressure.

They're afraid they may look dumb, if they don't understand.

They're afraid of making the wrong decision--a decision that may cost them a fortune in lost time and money.

To Eliminate Fear . . .
Let them know up front that there will be absolutely no sales pressure.

Let them know that there will be no obligation.

Let them know that you will help them to understand your product or service in easy to grasp terms. No jargon.

Let them know that you are here to provide the information they need to help them solve their problem.

Replace the Three Obstacles . . .
Your prospects will buy from you if you can replace each of the three obstacles with the following . . .

Replace Confusion with . . . Certainty.

Replace Skepticism with . . . Trust.

Replace Fear with . . . Confidence.

-------------------------------------------------------------------------------------
Copyright © 2000-2023 by Joe Gracia - All Rights Reserved.
All content, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit written permission.
For Reprint Policies and Details Click Here.

-------------------------------------------------------------------------------------

rule



GTG Marketing Solution Click here to learn how you can start attracting customers to your business like a magnet!
Our Give to Get Marketing Solution is the same strategy we've been teaching our clients to use for over ten years, and it's the system we use to grow our own business.

It's easy to understand, it's easy to use, and most important, it works.

rule

Return to MARKETING TUTORIAL ARTICLES Index Page

Click Here to Receive Your FREE Marketing Idea-Kit

Return to the Give To Get Marketing Home Page


rule

Click Here to Contact Us

Give to Get Marketing
611 Arlington Way
Watertown, WI 53094


Copyright 2000-2023
Give to Get Marketing


Site Map
rule Free Marketing Idea-Kit
CLICK HERE
to See What
You'll Receive


Home Affiliate Program Free Idea-Kit Marketing Tutorial Articles Motivation
About Joe Marketing Myths Internet Marketing Case Studies Marketing Tips
The Give to Get Marketing Solution Make 50% Commissions Marketing Store