Marketing Articles

Marketing Articles

Free Direct Marketing Tips, Ideas, Business Plans, Case Studies, Articles and More.

Home Affiliate Program Free Idea-Kit Marketing Tutorial Articles Motivation
About Joe Marketing Myths Internet Marketing Case Studies Marketing Tips
The Give to Get Marketing Solution Make 50% Commissions Marketing Store
free-kit Get Your Free Marketing Idea-Kit:
Within minutes you'll be using these simple, low-cost and no-cost methods for attracting new customers and increasing sales from your existing customers.
Click here to see what you'll get.


Give Them a Reason
to Rave About You
by Maria Gracia

Referrals are one of the most cost-effective ways to market your business. But they don't come without effort, and they won't come if your services or products are just 'average.'

It's the exceptional services and products that people rave about to their friends, relatives and associates.

Here are a few simple ways to get people to rave about you:

1) MAKE THEM FEEL IMPORTANT

Treat the people who have the ability to refer you-- your customers, friends, associates, family members, church members, etc.--like the gold they represent.

Be interested in what they have to say. Compliment them whenever the opportunity arises. Talk to them with respect. Congratulate them on their successes.

2) GIVE THEM VALUE-ADDED SERVICES AND PRODUCTS

It's not enough to only give what you say you will. Give 'more' than you say you will. If you promise 5-day delivery, deliver in 3 days.

If you promise to complete a job in 7 days, finish it ahead of time. Give them an hour's worth of complementary coaching, for allowing you the opportunity of helping them. You get the picture. Add value, and you'll get them talking.

3) RESPOND PROMPTLY

Get back to people within 24 hours, or sooner! The quicker you get back to them, the better they'll perceive your customer service to be.

4) REALLY LISTEN WHEN YOU TALK WITH THEM

When people talk to you, listen closely to what they're saying. If Jim mentions he enjoys golf, the next time you see him you'll be able to ask him how he's coming along with his swing.

If Jean tells you her birthday is coming up in a week, you'll have the opportunity to put a birthday card in the mail.

5) SEND THINGS THAT WILL INTEREST THEM

Whenever you see or think of something that will interest someone, let them know about it. If you see an article that pertains to a particular person, send it in the mail.

Have you read something in a book that you were just talking to someone about? If so, write them an e- mail and give them information about the book. Know that your prospect is about to visit Hawaii? Send her a Web site that may interest her.

6) BE CARING

Be genuinely caring and willing to help people. If you are not being sincere, they'll know. Be generous in offering assistance, giving information and making offers.

7) GIVE THEM A 'LOT' FOR A 'LITTLE'

Perception is everything. The phrase, 'How could they afford to give me so much, for so little!' is definitely one that you want to strive for.

You wouldn't want to strive for the opposite of that, 'How could they give me so little, for so much.' Be sure that your products and services are perceived as an excellent value.

-------------------------------------------------------------------------------------
Copyright © 2000-2013 by Maria Gracia, All Rights Reserved.
All content, graphics, and HTML code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit written permission.

-------------------------------------------------------------------------------------

rule


GTG Marketing Solution Click here to learn how you can start attracting customers to your business like a magnet!
Our Give to Get Marketing Solution is the same strategy we've been teaching our clients to use for over ten years, and it's the system we use to grow our own business.

It's easy to understand, it's easy to use, and most important, it works.

rule
Return to MARKETING TUTORIAL ARTICLES Index Page

Click Here to Receive Your FREE Marketing Idea-Kit

Return to the Give To Get Marketing Home Page


rule
Click Here to Contact Us

Give to Get Marketing
611 Arlington Way
Watertown, WI 53094


Copyright 2000-2016
Give to Get Marketing


Site Map
rule Free Marketing Idea-Kit
CLICK HERE
to See What
You'll Receive


Home Affiliate Program Free Idea-Kit Marketing Tutorial Articles Motivation
About Joe Marketing Myths Internet Marketing Case Studies Marketing Tips
The Give to Get Marketing Solution Make 50% Commissions Marketing Store